4 Components Of A High Ranking Book

This article isn't about how your book should be properly formatted, free of grammatical errors or of unique and original quality. You're an indie author and a serious professional - you know the importance of a polished book.

Instead, let's focus on the top 4 components involved in obtaining a higher ranking for your book.

This includes:

1:  Book Title
2:  Book Cover
3:  Book Tags
4:  Book Category

Your book title is one of the most important components, because it identifies what your book is about and who your audience is. You want to make sure to incorporate keywords, if possible as it will help your book rank on the marketplace.

That being said, it's not always possible to use your primary keywords in your book title. You need your title to make sense and appeal to your audience so in the event you are unable to integrate keywords into the title - you simply add them in as tags. More on that in a moment.

Your book cover
Your cover offers a visual of what your book is about and people will judge the quality of your content on the quality of your cover. If you upload an unprofessional, grainy cover, you can expect lower sales.

Make sure that your cover targets your demographic as well. If you're a Romance writer you want your book cover to represent your main character. If you're writing Paranormal, make sure that your cover illustrates the main setting, or vibe of your book.  Most of us indie authors choose an image for our book before writing the story, because then we can easily build a storyline around what the image or picture is saying to us.

After all, a picture paints a thousand words!

You can choose to create your own cover or outsource it to a professional graphic designer, the choice is yours (and is of course, dependent on your budget).  Just run a quick Google search for "Ebook Cover Designers" and you'll quickly find many different artists to choose from.

Book Tags
Your assigned tags help your readers find your story, so you want to make sure to choose appropriate tags for your book. Don't make the mistake of choosing tags based only on popularity, but instead make sure that they are relevant to the genre and topic of your story.

Choosing A Category
Amazon allows you to choose only one category for your book, so you want to make sure that you select the best one for your genre or audience. 

With SmashWords, you are able to select more than one category, giving you the opportunity to feature your book in different genres and sub-genres. Choose wisely!